"How many steps go before the creation of a musical work that is sung by crowds and accumulates millions of streams? Is there a formula for a successful song? How do platforms interfere with musical creation? And can tools, such as artificial intelligence, help or harm art? Thinking about these and other points, singer and composer Tierry, owner of countless hits such as “Rita” and “Hackearam-me”, as well as songs in the voices of Jorge and Mateus (Os Anjos Cantam), Ivete Sangalo (O Mundo Vai) , Gusttavo Lima (Cem Mil), among others, will talk about the universe of composing great hits in Brazilian music and the growth of the market in recent years."

Speakers

Mila Ventura | Moderadora

POPLINE Biz é Mundo da Música

Specialist in Strategic Communication and Branding from ESPM, with 15 years of experience in the communication and entertainment market. With vast experience in the music industry, he has worked for major companies in the sector. He created the first portal dedicated to the music industry in Brazil, Mundo da Música, which later merged with POPline to become Popline Biz. Today, he works as Head of Communication and Marketing at UBC (Brazilian Union of Composers), where he coordinates projects such as the "Por Elas Que Fazem a Música" Report and the "Troféu Tradições."

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Tierry | Palestrante

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